Hitting the summer slow way …
Social Media Day: How the world celebrated.
Environment: Major airline set to be poop-powered.
Humanity: In a week where we remembered the victims of a man’s inhumanity, we bid farewell to a children’s saviour. R.I.P. Nicholas Winton.
I’ve missed the last few Seasonally Effecteds, so I thought I’d mosey on up this month and catch up with all the lovely people who frequent Dot Cafe (last Wednesday in the month, varies occasionally, check before leaving), as well as try my hand with the Splice app again.
Another excellent mix of folks took to the mic; here’s a video snapshot:
The reason for laughter at the end? Roy was too quick for me and we did a little stop-start dance before we got the final take!
In order of appearance: Tendayi Sutherland; Thomas Kelly; Toby Marsh; Sam Rapp; Gavin Alexander; Nigel Adams; Lionesse X; Mike Orvis; Razz Saunders; Rachel Lowrie.
Visit www.seasonallyeffected.wordpress.com – email Roy if you want a slot at the next one.
With Facebook throttling the organic reach of posts so that very few (approx. 15%) of those who’ve liked a page will actually see them, are paid ads the only way to go?
There are certain benefits:
You do need to spend money to be widely discovered – but then you need to bear in mind that the more ‘likes’ your page has (50k plus) the more FB will throttle, bizarrely.
So promote to a specific and targeted audience, define your goals and approach, and remember, quality not quantity, always. (And don’t forget to end the campaign – Facebook will continue to collect payment!)
SMEs, charities and community groups today require a digital mindset if not to be left behind by the competition.
Everyone is on the internet nowadays, aren’t they? Open 24/7, 365 days a year, it’s hard to avoid.
But you’ve been putting off creating your own on-line presence. Why? Time? Money? You don’t see the point of social media – why would you want to know what other people had for breakfast? Trust me, it’s so much more than that!